Infineon Raceway Name Change

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Old May 31, 2012 | 05:42 PM
  #1  
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Infineon Raceway Name Change

It looks like Infineon Raceway is going to be changing names as of tomorrow June 1st.

Sonoma

"WHAT'S UP WITH THE TRACK NAME CHANGE?
Dear race fans:

As many of you know, we will no longer be called Infineon Raceway beginning tomorrow, Friday, June 1.

To answer some of your most pressing questions, we sat down with raceway President & General Manager Steve Page to provide some insight about what the name change means for our fans.

If you have any additional questions or would like information, feel free to shoot us a note at NameChange@racesonoma.com.

I understand you will no longer be called Infineon Raceway as of June 1. Why is this happening and what does it mean for the raceway?
Our 10-year naming-rights sponsorship with Infineon Technologies ends in June. Under the terms of our contract, the name Infineon will be removed from signs, brochures and any other materials identifying the raceway. We are very grateful for Infineon's investment in the raceway, which, among other things, helped make possible the dramatic facility transformation we unveiled nearly a decade ago.

Will this change affect my experience at the raceway in any way when I attend events there during the 2012 season?
Not in any way. The management of the raceway has not changed, nor has our commitment to provide you with the best possible experience every time you are our guest at our facility.

What will you be calling the raceway as of June 1?
For the next few months we will simply be identified by our location, "Sonoma." We will not have a formal name. We will formally re-brand the facility before the end of this year, whether with a new company or otherwise, with a major announcement, new logo, promotions and merchandise. However, since this current change is happening in the middle of race season, our immediate focus is to produce a series of terrific events and continue providing you with the most diverse menu of racing of any facility in America.

Where can I find you on the web?
You can now find our website at Sonoma. In terms of social networking, we will be at facebook.com/RaceSonoma (change coming soon!), on Twitter @racesonoma and YouTube at Race Sonoma. Our phone number remains 800-870-RACE (7223).

Thank you,
Steve Page
President and General Manager"
Old May 31, 2012 | 05:49 PM
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They've been calling events there "sonoma" whatever for a while. Like the Sonoma Drift days.
Old May 31, 2012 | 05:55 PM
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Sears Point>Infineon>Sonoma only 10 more years before another name change!
Old May 31, 2012 | 06:00 PM
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It's always been Sears Point
Old May 31, 2012 | 06:24 PM
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Originally Posted by Lowend
It's always been Sears Point
That's what I've called it for the last twenty-something years.
Old May 31, 2012 | 06:29 PM
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Infinion raceway
I-race raceway
I-club raceway?
Old May 31, 2012 | 06:32 PM
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Always Sears Point to me. Just like Candlestick was when it was 3Com.
Old May 31, 2012 | 06:52 PM
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Originally Posted by 2cam16
Always Sears Point to me. Just like Candlestick was when it was 3Com.
Same with the Oakland Colosseum and the SJ Arena
Old May 31, 2012 | 09:38 PM
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Sears Point. done.
Old May 31, 2012 | 10:25 PM
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Old May 31, 2012 | 10:34 PM
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Anyone going to the Historic Motorsports Festival this weekend? I'll be there on saturday.
Old May 31, 2012 | 10:50 PM
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Originally Posted by guitar_player
Anyone going to the Historic Motorsports Festival this weekend? I'll be there on saturday.
No, I have a trailer work weekend planed.
Old Jun 1, 2012 | 03:24 PM
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Sears Point ftw!
Old Jun 7, 2012 | 11:42 PM
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so.. Sears Point is changing its name?
Old Jun 8, 2012 | 10:09 AM
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Haha its crazy to think it was named infineon only 10 years ago, feels like its been less time
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