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Subaru's new ad campaign: random person off the street + Dave Mirra

Old 07-20-2010, 10:54 AM
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Subaru's new ad campaign: random person off the street + Dave Mirra

http://www.autoblog.com/2010/07/20/v...ble-entendres/

Haha.

Video: Subaru's new ads and their double-entendres
by Zach Bowman (RSS feed) on Jul 20th 2010 at 12:29PM


Subaru take the public for a ride in the 2011 WRX STI sedan Click above to watch video after the jump

Call us sadistic, but there's something undeniably hilarious about yanking random people off of the street and plopping them into the passenger seat of a sports car. Throw a talented race driver behind the tiller, and you've got an unmatched recipe for entertainment. Subaru has decided to take a stroll down that path with a slew of new ads designed to introduce the new 2011 WRX STI sedan to the public. The company asked rally driver Dave Mirra to shuffle a few folk around under an overpass in the 305 horsepower turbo four-door, filmed the whole thing and called it a day.

Subaru has unveiled a total of five 30-second spots with a variety of regular Joes (and Janes) riding shotgun in the winged machine. The company is calling the campaign Get More Gs, and Subaru is quick to point out that the phrase is meant to equally focus on g forces as much as that "oh geez" feeling you get from slinging the car through a slalom. We see what you did there, Subaru. Hit the jump to enjoy the videos. Now... where can we get a skull antenna topper?
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Old 07-20-2010, 10:55 AM
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Last edited by chimchimm5; 07-20-2010 at 10:58 AM.
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Old 07-20-2010, 11:00 AM
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Ad 5 is far the best one hahahah that man cracked me up lol but if were talking sexiest ad than the 1st one is by far haha
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Old 07-20-2010, 11:05 AM
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Nice!
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Old 07-20-2010, 11:16 AM
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wonder who choose the girl for the first ad???
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Old 07-20-2010, 11:19 AM
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dave mirra probably haha
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Old 07-20-2010, 11:28 AM
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lololol!
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Old 07-20-2010, 11:33 AM
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That's too awesome. ROFL @ #4 for the old granny, man it woulda been a huge lawsuit if she died from a heart attack.

#1 Was great, the bimbo.
#5 I was counting how many times he said holy ****!
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Old 07-20-2010, 11:41 AM
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I call shenanigans. You can't drop out of the WRC and then have a rally driver showing off your new car.

Still, #5 is funny.
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Old 07-20-2010, 11:50 AM
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BOOBIES!!!!
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Old 07-20-2010, 12:07 PM
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Originally Posted by Gancherov View Post
I call shenanigans. You can't drop out of the WRC and then have a rally driver showing off your new car.

Still, #5 is funny.
It's all about money and image now...

They run these ****ing stupid ads all day long, and if you even attempt 1/10th of this and somehow your motor or transmission breaks, they are going to say you abused it.

I'm getting really ****ing sick and tired of subaru of america...
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Old 07-20-2010, 12:10 PM
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BTW, once your tires break loose you are NOT at maxiumum G anymore, so if you want more Gs, make the car stick, and don't let it slide.

SOA can DIA if some kid drifts into me...

And look at Dave's face. Lacks confidence upon every entry, and is super tense. He relaxes once he realizes he isn't going to crash the car into a column.

Wasn't Pastrana or Glock available?

Last edited by joltdudeuc; 07-20-2010 at 12:40 PM.
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Old 07-20-2010, 12:32 PM
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Pretty funny.
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Old 07-20-2010, 12:43 PM
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agreed
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Old 07-20-2010, 01:34 PM
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I'm with JoltDude... not digging these ads.
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