So will the FRS become a BRZ? :)
Thread Starter
If in doubt, FLAT OUT
iTrader: (33)
Joined: Oct 2010
Posts: 7,046
From: Nor Cal SJ
Car Info: 2010 Hatch, 2011 Sedan
So will the FRS become a BRZ? :)
Scion Is Dead, All Models To Become Toyotas Instead
It’s official: Toyota’s ostensibly youth-oriented brand, Scion, will come to an end this year. Starting this fall all Scion models will be re-badged as Toyotas instead, the company announced today.
Thread Starter
If in doubt, FLAT OUT
iTrader: (33)
Joined: Oct 2010
Posts: 7,046
From: Nor Cal SJ
Car Info: 2010 Hatch, 2011 Sedan
Toyota said it was to market the brand to a younger crowd (because their average buyers are older and usually buy a car and keep it for a long time), but except for the Tc and more recently the FRS, the rest of their cars did not really sell to the audience they were hoping for. So it was a fail from the beginning.
Thread
Thread Starter
Forum
Replies
Last Post
perry753
Bay Area
1072
Jun 17, 2013 03:27 PM
trev0006
Subaru General
4
Sep 7, 2012 06:29 PM
RallySportDirect
Vendor Announcements
0
Aug 29, 2012 09:20 PM



