I bought an "I" badge and had no clue how to remove the old one. I have an '03 PSM WRX. Any infos are highly appreciated. Thank you all.

its held on by double sided tape and a really small flathead screwdriver should be good to pry it out.

Thanks. I will try that.

Moved thread to Impreza Interior Exterior forum from General.

I've heard of some folks using a combination of a screwdriver, being careful so as not to scratch the badge edge, and fishing line that can be used as in a sort of sawing motion to cut through the double-sided tape with no damage to the emblem.

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0==WW==0
"…axles of evil…" - george w. bush

though already answered... I'l post anyway...

I removed mine w/o damaging it (I repainted it to blue) simply by using dental floss and getting it behind the badge, I then heated it w/ a hairdryer and pulled. I tried the screwdriver, but didn't want to break it (which doesn't matter since you are replacing it anyways). The dental floss worked well because i could thread a few pices behind it and then use them to not only pull outward, but slice between the tape and badge.

Hopefully you'v already gotten it off, if not, good luck!